Pink has signed a marketing pact with Bally Total Fitness which calls for a creative collaboration on a new Bally-Pink hip-hop dance aerobics class, titled “Get Your Body Started,” a national dance competition, and the presenting sponsorship of the performer’s upcoming “Pink – The Party Tour 2002” throughout North America. Jon Harris, vice president, media development and communications, Bally Total Fitness commented, “Pink is on the cutting edge of contemporary and popular entertainment. She’s young, fit, edgy and irreverent, a perfect brand ambassador for Bally. With music being such an integral part of fitness, we’re excited to partner with one of today’s most popular artists on the ultimate dance exercise class that will motivate people to have fun and ‘get their body started.'”
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